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Public Awareness/RP 1162 Project

The federal Office of Pipeline Safety has adopted a final rule requiring pipeline companies to meet more thorough public education and awareness requirements.
Frequently Asked Questions produced by the federal Office of Pipeline Safety

The UTC has conducted research which strongly supports an emphasis on the part of all stakeholders in pipeline safety awareness programs on focused outreach through a diverse network of pipeline safety advocates. This includes:
1) The cooperative establishment of a pipeline safety education network;
2) Specific outreach to professional associations;
3) Incorporation of a brand identity;
4) Establishment of a strong Internet presence;
5) A pipeline safety message that is credible, available, personal and simple, and
6) Engage regulators in communicating pipeline safety.

Two firms were retained to pursue public awareness research. The Frause group utilized polling instruments and focus groups. Roundtable Associates pursued personal, in-depth interviews. Later, Roundtable Associates worked closely with WUTC staff to conduct follow-up interviews and to refine its recommendations.

Public Awareness Strategy report (10-pages)
The report was prepared based on personal interviews conducted over a 12-month period and research and recommendations provided by the Frause Company.
The Frause Report included:
1) Summary & Recommendations
2) Literature Review
3) Key Leader Interviews
5) Stakeholder Survey
6) Citizen Survey Summary and Detailed Report
7) Focus Groups

In addition, Roundtable Associates provided a preliminary report of their activities as it related to the Frause work.

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Posted/updated: 10/08/2004

 

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